In a significant shift within the global tech landscape, Huawei has solidified its position as the world’s leading wearable brand. According to the latest data from the International Data Corporation (IDC), the company captured a commanding 20.2% market share in the second quarter of 2025, marking its second consecutive quarter at the top. This achievement underscores a growing consumer preference for devices that blend sophisticated health technology with elegant design.
A Product Portfolio Built on Innovation
Huawei’s ascent to the top is attributed to a diverse and technologically advanced lineup of smartwatches. The brand has drawn acclaim for its stylish designs, cutting-edge health and fitness features, and trailblazing smart experiences. Key to its success are flagship products like the feature-packed HUAWEI WATCH FIT 4 Series and the HUAWEI WATCH GT 5 Series, which introduced the game-changing TruSense™ health monitoring system.
The brand has also made significant strides in specialized wearable technology. The HUAWEI WATCH Ultimate Series caters to adventure enthusiasts with its high-level Dive, Golf, and Expedition modes. Perhaps most notably, the HUAWEI WATCH D2 stands as a pioneer in medical-grade wearables, being the first smartwatch to support wrist-based ambulatory blood pressure monitoring (ABPM). It has achieved the critical distinction of being registered with China’s National Medical Products Administration (NMPA) and is compliant with the European Union’s medical device regulations.
The Road Ahead: A Global Launch in Paris
The momentum shows no sign of slowing. Huawei has announced a major global product launch event set for September 19 in Paris, France. Themed “Ride the Wind,” the event is poised to unveil the next generation of the company’s wearable technology.
Industry watchers and consumers alike are eagerly anticipating the debut of new products, including the HUAWEI WATCH GT 6 Series, the HUAWEI WATCH Ultimate 2, and an updated HUAWEI WATCH D2. This continued innovation suggests Huawei is intent on not just maintaining its market leadership but also on expanding the very definition of what a smartwatch can achieve, particularly in the realm of proactive health management.
