Shanghai International Ad & Sign Technology & Equipment Exhibition will be held from March 4 to March 7, 2026, at the National Exhibition and Convention Center (Shanghai). As a core segment of APPPEXPO 2026, the exhibition focuses on the future of advertising, signage, and digital printing technologies, aligning with national strategies and industry transformation. Under the theme CONNECT·CREATE·CHANGE, it serves as an international platform promoting innovation, cooperation, and high-quality development across the global advertising and printing ecosystem.

Exhibition highlights:

• Digital Printing Technology & Equipment – Advanced solutions improving efficiency, quality, and customization in advertising production.

• Digital Textile Printing – Technologies supporting flexible manufacturing and diversified advertising applications.

• Industrial Applications of Digital Printing – Practical implementations across commercial, packaging, and retail environments.

• Signage & Digital Signage – Integrated systems combining visual communication, smart displays, and urban media.

• Green Technology Innovation – Sustainable, low-carbon solutions opening new possibilities for future industry growth.

Key products to be presented at the trade show:

• Printing Equipment & Systems

• Cutting & Engraving Technologies

• Advertising Materials

• Signage & Display Solutions

• Commercial Retail Applications

• Lighting Technologies

• Inkjet Printing

• Express Printing

• Packaging & Digital Printing Industrial Applications

An exhibition for those engaged in these industries:

• Advertising Production Companies

• Advertising & Design Agencies

• Textile Printing Manufacturers

• Outdoor Advertising & Sign Textile Printing

• Express Printing & Graphic Stores

• Commercial Real Estate Developers

• Brand Owners

• Traders & Distributors

• Advertising Material Manufacturers

• Advertising Product Manufacturers

• Printing & Packaging Material Companies

• Packaging Printing & Label Printing Enterprises

EXPO STATS

39 000+ visitors
400+ exhibitors
88 000+ square meters expo space

Visitor Benefits (You can get the following benefits after review and confirmation by the organizer):

• Free Accommodation – Stay 2 nights free with successful pre-registration.

• Travel Eligibility – Passport and flight ticket required for application.

• Limited Availability – Benefits subject to organizer approval and quota limits.

Register now for free to explore cutting-edge advertising, signage, and digital printing technologies at one of Shanghai’s most influential industry exhibitions.